Inspired by the rugged heritage of the White Bear Woodsmen Lumbering Company, our mission is to provide a sustainable, high-yielding platform for the exceptional timber resources native to Watford, the UK, and greater Europe.
Through ethical silviculture practices, deep industry partnerships, and a dedicated mentorship initiative spearheaded by our founder, we aim to inspire and cultivate the next generation of young lumber foremen to achieve peak mastery in their careers. Along the way, we are quietly preparing to fuel our hard-working crews and community with an exciting new craft coffee franchise currently in the works.
"To redefine the European forestry sector by proving that world-class lumbering, rigorous environmental stewardship, and generational foreman mentorship can thrive under a single banner—complemented soon by our own signature hospitality spaces."
Full-scale mechanized clearfelling and selective thinning operations. Our outsourced crews deploy advanced harvesters and forwarders to optimize yield while strictly adhering to localized environmental forestry standards.
Heavy-duty off-road log transport solutions utilizing modern log-truck fleets. We manage complete timber haulage logistics networks from deep harvest zones to processing mills, ensuring consistent raw supply pipelines.
On-site or centralized industrial sawmilling, raw debarking, and custom dimension lumber preparation. We also handle scale outsourcing for bulk wood chips and alternative biofuel biomass product outputs.
Lumberjack is your dynamic neighborhood kitchen and specialized espresso bar. We focus on specialty coffee, multi-tiered artisan toasts, fresh salads, curated merchandise and sustainably sourced local food items.
Working closely with our signature roasting partners allows us to ensure a high quality of delivery and trace source elements all the way back to source farms. When shifting to seasonal lots or micro-lots, we bring you exciting nuances from global regions like Central America, East Africa and beyond.
Our daily kitchen setup serves freshly baked sourdough loaves, artisan pastries, sweet treats, and locally produced dairy items. We design everything around bringing a warm, welcoming, inclusive community hub experience to you.
Our timber and lumber company opened its doors in January 2016 and has since served the Camberwell community by bringing together suppliers and buyers through reliable, transparent connections in the wood industry. From the start, our focus has been on creating better opportunities for local businesses—helping reduce barriers for suppliers to reach the right buyers, and supporting buyers with dependable access to quality timber. Over time, we’ve grown into more than a marketplace: we’ve built trusted relationships, streamlined sourcing, and supported steady progress in South East London where employment and business growth opportunities can be limited.
Since the dynamic pivot of 2021, our team has grown alongside and continues to safely manage internal operations safely without compromising on execution.
Founder & Managing Director
Our founders’ vision for White Bear Woodsmen Supplies was rooted in the lumbering industry—bringing people together across the supply chain with transparency, reliability, and long-term value. Noah Broqvist founded the company to support sustainable timber and lumber practices while building ethical, well-connected pipelines that match trusted suppliers with the right buyers. With this approach, the company doesn’t just trade in materials, it helps strengthen local trade and relationships, ensuring that sourcing and purchasing in the wood industry are dependable for everyone involved.
Based in Scotland, Highland Logistics manages our deep-forest tactical forwarding and heavy haulage. They operate a specialized fleet of all-terrain log trucks capable of navigating the complex terrain of the UK's northern timberlands.
USA Network
Operating out of the Pacific Northwest, Cascade is our high-capacity processing hub for export-grade Douglas Fir and Western Red Cedar. They turn raw logs into custom-dimension industrial lumber.
Our primary land management and selective harvesting consultants in the Eastern US. Appalachian ensures all outsourced crews meet strict Sustainable Forestry Initiative (SFI) carbon-offset and replanting quotas.
UK Network
Our premier domestic UK supply line partners for certified sustainable hardwood. They authorize and audit the raw English Oak and Beech extraction processes to guarantee full chain-of-custody tracking.
Managing the ecological loop of our American network, Great Lakes handles the clean outsourcing of all industrial timber byproducts. They convert sawmill wood waste, bark, and chips into high-grade commercial biofuels and wholesale biomass energy stock.
Whether you need sustainably harvested Watford timber, custom milling specifications, or want to discuss structural supply contracts across Europe, submit your project details below. Our yard foremen will review your manifests and return an estimate.
